Artificial Intelligence:
Trending or Tool?

U.S. Department of Veteran Affairs - Office of Information and Technology

It all started when…

A client creative talk brought up a trend of seeing a series of custom “toy/figures in a box” style images. They looked fairly realistic and I was tasked with figuring out how it was done since it seemed Artificial Intelligence was involved with how many posts people were doing of their own custom ones.

With some research, I found out that the main tool that could generate it was ChatGPT. I found that a long descriptive prompt along with image sources supplied for the figure and props to be included in the custom blister packaged “toy” would generate a very close to final product. The last 10% I used Photoshop to apply the clients branding and some additional imagery on devices.

It was a fun experimentation on how far the tools have come and how to augment them with the other tools in my belt.

This was the Prompt for Chat GPT
"Create a hyper-realistic, front-facing toy box mockup using the person image as reference on the left side inside clear blister packaging. The figure must be fully visible from head to toe, and the 3D face should exactly match the uploaded photo. On the right side, neatly place the uploaded accessories, all inside the same box. Show the box standing upright against a wall, front view only. Use a clean background matching the theme, add a hanging hook on top, and realistic lighting. At the top, show a logo on the left and the name ' New Veteran' on the right. Style must look like a premium action figure product"